About CastleBrae

Castlebrae is West Lothian's leading letting agency, and we're growing fast. With a fresh new brand, a stunning new office right on Bathgate's high street, and serious investment in our marketing, this is one of the most exciting periods in our company's history. Our lettings division is well established and respected across the region, and our sales department is gaining real momentum- we're a business with big ambitions and we're backing them up with action.

We're now looking for a talented and enthusiastic Social Media & Marketing Executive to join our team and help us build on this momentum.

The Role

This is a hands-on, creative role at the heart of our marketing efforts. You'll be responsible for managing and growing CastleBrae's presence across social media, producing high-quality content that brings our brand to life, and supporting a wider range of marketing activity as the business continues to invest and grow.

Key Responsibilities

Content Creation

·       Strategy and planning for content shoots, including the creation of shoot briefs, itineraries and mood boards, and co-ordination with clients and the wider team

·       Creative direction on shoots to ensure all content aligns with brand identity and campaign objectives

·       Post-production and content editing to produce polished assets ready for use across social media and beyond

·       Copywriting sharp, memorable and action-driven captions, posts and marketing copy

·       Blog support for the CastleBrae website

Social Media Marketing

·       Managing CastleBrae's presence across Instagram, Facebook, YouTube, LinkedIn and TikTok

·       Scheduling and optimisation of all social content for maximum reach and engagement

·       Performance review, reporting and benchmarking across all platforms

·       Keeping up to date with social media trends, platform updates and new features, and bringing fresh ideas to the table

·       Planning and executing paid social media advertising campaigns

Client & Team Management

·       Liaising with our team and clients to co-ordinate social media activity and content production

·       Providing creative direction on shoots and ensuring content outputs meet brief

About You

Essential

·       Excellent interpersonal, communication and presentation skills

·       Strong organisational skills, with an aptitude for multi-tasking and managing competing priorities

·       A keen visual eye and a flair for creating compelling, on-brand content

·       Copywriting skills that are sharp, memorable and drive action

·       Proven experience creating property walkthrough videos and/ or short-form video content

·       Strong attention to detail and the ability to meet tight deadlines

·       Organised, self-motivated and reliable

·       Full UK driving licence and own transport (essential)

Desirable

·       Degree or professional qualifications in Social Media, Digital Marketing or a related field

·       Experience in property photography

·       Drone experience (with licence where applicable)

·       Strong portfolio of relevant work

·       Video editing expertise using Premiere Pro, Final Cut, CapCut or similar

What We Offer

·       A key creative role at a genuinely exciting time for the business

·       A beautiful, modern new office in the heart of Bathgate town centre

·       Real opportunities for growth and development within the role as the business expands

·       The chance to shape and grow a marketing function with genuine backing from the top

·       A supportive, friendly and ambitious team environment

·       Competitive salary dependent on experience

Interested?

If you're creative, driven, and ready to make your mark, we'd love to hear from you. Send your CV and a brief cover note (or even better, show us something you've created) to careers@castlebrae.property

Benefits:

• Company pension

• Free parking